James Allen Unveils 'True-Life Rings Imagery'

(IDEX Online News) – Internet jeweler James Allen said it is helping customers to receive the best possible idea of the jewelry that it is offering with its True-Life Ring Imagery on its website.

The firm said that "every nuance, subtlety, and fine detail of a ring is presented with accuracy, so what you see is exactly what you get. As a result, customers can design a dream engagement ring with ease and confidence, all from the comfort of home or mobile device.

“Next year, when Nvidia plans to launch their new generation of graphic cards, we will be able to show customers any variation of custom jewelry they desire, all in real-time!  Only leading animation studios like DreamWorks and Pixar could be experimenting with such cutting-edge technologies,” said Imagery Director Harel Ben-Ari.

Earlier this year, James Allen launched its exclusive 360° Diamond Display Technology™. The new ring imagery "empowers customers to purchase with complete confidence".

Director of Marketing David Berkovits said: “As an Internet retailer, we need to work tirelessly to provide an unparalleled shopping experience. Our unique display technologies enable customers to see exactly what they are getting when they shop online - no surprises, no disappointments, and no compromise.”