JA Certifies More than 100 Jewelers to Promote Consumer Confidence ‎

(IDEX Online News) – Jewelers of America (JA) has certified 133 professionals in the areas of JA Sales, Management and Bench Professional Certification to    promote consumer confidence this holiday season.

The organization said the certification helps to differentiate the retail store from competitors and enhance fine jewelry customers’ trust in the jewelry professional.

“JA Professional Certification helps raise the bar when it comes to professionalism in the jewelry industry,” said Susan Posnock, JA director of public affairs and education.

“JA certification programs promote consumer confidence by validating an individual’s talent, knowledge and jewelry proficiency to consumers seeking trustworthy jewelers.”